The story began in 2000 on a small beach in Islantilla, Huelva, with a revolutionary concept that is simple, easy to operate, uses a wide range of top-quality ingredients, and offers a fun way of making orders. A combination that has been a resounding success.
Consumer acceptance was and continues to be so good that 100 Montaditos currently has over 300 restaurants up and running in Spain and more than 50 in other countries, including Italy, Portugal, Belgium, USA, Mexico, Colombia, Chile and Guatemala.
As far as the public is concerned, there are two main reasons why 100 Montaditos is so successful: the atmosphere and the menu.
100 Montaditos has conquered the market, both for consumers that now consider it a “love brand” as well as investors, as it has become a “driver” concept, a brand that appeals to the general public.