Fashion and Luxury Business – Major of the Master in Fashion, Luxury and Tourism Management
Luiss Business School Roma (Luiss BS Roma)
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Standort
Rom, Italien
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Abschluss Master
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Anfangsdatum
25/10/2021
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Dauer
1 year
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Bewerbungsfrist
Request info
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Sprache Englisch
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Hinweis
Am Campus
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Beschäftigung
Vollzeit
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Tempo
Ausbilder-gesteuert
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GebĂĽhr
16000 €
Programm Beschreibung
Objectives of the Major in Fashion and Luxury Business
Following the rapid evolution of the job market and the growing request for profiles with a versatile understanding of the fashion, luxury and tourism industries, Luiss Business School has launched the Master’s Degree Programme in Fashion, Luxury and Tourism Management. The programme offers a modern approach to the field to establish a solid foundation for a successful career.
The programme balances managerial courses with more strategic and creative lectures. The management courses give candidates the knowledge they need to lead companies operating in these industries while the strategic and creative lectures give students a deep understanding of the field’s underlying dynamics.
The Master’s Programme is divided into the following majors:
- Fashion Management (English, Rome)
- uxury Management (English, Rome)
- Tourism Management (English, Rome)
- Tourism Management (Italian, Belluno)
- Fashion and Luxury Business (English, Milan and Amsterdam)
The programme allows students to receive a general managerial education paired with the specialised paths of each major. All majors start with the foundations and core concepts of Management, Economics, Marketing, and Branding with a special focus on the Italian market.
The Major in Fashion and Luxury Business, held in Milan and Amsterdam, focuses on the transfer of knowledge of both fashion and luxury industries, as well as developing a business-like approach to these fields.
Students develop an understanding of management techniques of fashion and luxury firms, while focusing on the strategies, management and business actions required to support their future career.
The programme enables graduates to start career paths in a wide range of organisations both in fashion and luxury industries. Furthermore, the international environment gives students further opportunities to expand their knowledge and skills.
The Major in Fashion and Luxury Business transforms classrooms in meeting spaces between top professionals in the industries and students. Influential guest speakers provide candidates with quality professional experiences, technical notions and compelling case studies to draw inspiration from. Students are shown a 360° vision of the fashion and luxury business scenes. Students furthermore are presented with explanations of career paths within the industries to inspire and direct candidates to the areas best suited to their inclinations and capacities.
Through the programme, students:
- understand the operating mechanisms in fashion and luxury firms
- comprehend corporate and business strategies
- study how to manage a product portfolio
- learn to analyse retail channels
- become proficient with communication and image tools and techniques
- discover modern key roles operating
The Programme will start in Amsterdam, at the Amsterdam Fashion Academy, and will end in Milan, at the Milano Luiss Hub.
Diploma and ECTS
The Master in Fashion, Luxury and Tourism Management – Major in Fashion and Luxury Business is a one-year Master of Science equivalent to “Master Universitario di I livello” in accordance with the Italian university system. It provides students with at least 60 ECTS – European Credit Transfer and Accumulation System. At the end of the Programme, the Master’s Diploma “Master Universitario di I livello” will be conferred to participants who have passed exams or others assessment tests envisaged in the study program.
Target audience of the Major in Fashion and Luxury BusinessThe Major in Fashion and Luxury Business is aimed at recent graduates — or those graduating soon — who are interested in developing competencies required in the fashion and luxury industries.
Career prospects
The programme puts students on career paths in a wide range of organisations to:
- Work within communication and image
- Support operations and supply chain
- Operate in visual merchandising
- Define a digital marketing plan
- Promote product and image brand
- Operate as Luxury and Fashion Advisor
Curriculum
The curriculum of the Major in Fashion and Luxury Business is designed to ensure and support the progressive professional and personal growth of students who benefit from a productive learning experience: lessons, case studies, group work sessions, and a high-level faculty comprised of both academics and professionals.
During the Master’s Degree Programme, students receive constant support from the Career Service Office that helps them increase their employability and find a curricular internship.
Induction week
The induction week is an introductive week to the Major in Fashion and Luxury Business during which students can settle in and familiarise themselves with life on campus. Ice-breaking labs, seminars, workshops, and presentations allow students to meet their classmates and get a better idea of the services offered by Luiss Business School, as well as curricular and extracurricular activities.
General management
General management courses aim to give all students the necessary business management foundations in order to better understand new concepts that will be introduced during the core and advanced courses. The general management courses provide students with an overview that is highly useful upon entering the job market.
- Strategy
- Accounting & Performance Measurement
- Financial Management
- Corporate Social Responsibility
- Digital & Social Media Marketing
- CRM & Promotion
- Organization and People Management
Core courses
The core courses introduce students to industry-focused concepts that are specific to this major. These courses provide students with the key principles and skills they need to better understand their chosen sector.
- Organisation & People Management in Luxury and Fashion Firms
- Business Models
- Market and Key Players
- Consumer Behaviour in Luxury Industries
- Store Concept and Design
- Brand Strategies
- Operation & Supply Chain Management
- Channel & Distribution Management
- Management Control
- Fashion Law
- Communication
- Fashion History
- Product & Merchandising
- Focus Areas
Learning Labs
Learning labs focus on personal development. During the programme, students develop cross-functional and soft skills by attending sessions to cultivate intellectual flexibility, develop problem solving skills, learn to adapt in diverse situations and refine cross-cultural awareness.
Internship
The curricular internship is generally done at the end of the Major in Fashion and Luxury Business and represents an opportunity for students to combine theory and hands-on experience, coming into direct contact with professionals working in the industry. The Career Service Office supports students in their search for internship opportunities, thus helping to broaden their career prospects and giving them the possibility to acquire the necessary work experience, both increasing and improving their skills while expanding their business network.
Project work
At the end of lectures, students test their preparation by carrying out an exciting group project. Under the guidance of a tutor they tackle a real case, chosen by our partners, and present their conclusions to a committee of experts.
Academic Calendar
The Master’s Degree Programme in Fashion, Luxury and Tourism Management – Major in Fashion and Luxury Business lasts 12 months and is divided in 4 terms.
